I need some help with this reader’s question…

This post might get me into trouble – but I’m going for it because I’ve been truly baffled on what the hell is going on out there. I have people who come to me ALL DAY LONG and ask me for marketing advice. I never tire of giving it – what I tire of….(and this…

Be sure to remove “NETWORKING” from your 2019 Marketing Plan

I recently spoke at the Women Advisor Forum of the 2018 Sigma Financial Advisor Summit in Scottsdale, Arizona. I had fifteen minutes to share something really important with the women working in financial services – so I felt compelled to tell them 2019 is the year to just stop networking. Say what? This is what…

I’m obsessed with this…and you should be, too!

I’m going to name brave leaders and I don’t want you to agree with me or try and fight me from some political position – that’s not the point of my post. (I’m a lover not a fighter, anyway.) You’ll see very quickly what I’m talking about: Sir Richard Charles Nicholas Branson (or just Richard…

InvestmentNews: Women Adviser Summit 2018 – Denver, Colorado

As luck would have it, I was able to attend and speak at the InvestmentNews Women Adviser Summit in Denver, Colorado on September 13, 2018. It will also be one of my greatest accomplishments both personally and professionally. (A huge thank you goes out to Theresa Gralinski and Suzanne Siracuse of InvestmentNews for their warmth…

How do I make social media do the work for me?

One of the questions I am asked every week is, “How do you do so much in social media?” The hard answer is I research tools, practices, and processes to see what works. The easy answer? I use a tool like Discover.ly to navigate my social data. What is Discover.ly? Discover.ly is a Google Chrome…

Facebook Pages Are Changing…Again

Facebook. They love to change stuff, right? How many of you noticed on the recent update that the icons at the button light up when you push the bell for notifications or the picture sign for your newsfeed? (If not – you’re welcome.) If you have a business page on Facebook, then be sure to…

Online reviews and responses can really bite!

I’ve been talking a lot about words lately, right? Well – they matter…a lot…and I want to share some ideas with you on ways you can be better about your words and how you react to social media reviews. To reply or not to reply – that’s the real question! Not everything needs a response……

Pizza, anyone?

I’m going to keep this short and to-the-point: Words Matter. When John Schnatter of Papa John’s used the N-word on a corporate conference call, you would think he would know that is wrong, right? However, people sometimes think their words are weightier and can be thrown around. Um, no. Every single person needs to stop and…

#FridayReads – What to do when it’s your turn? – Seth Godin

You know how you finish a book and think, “I want to read that again!” Well….that’s exactly how I felt when I finished the last page of Seth Godin’s book, “What To Do When It’s Your Turn“. It was a 158-non-stop-page-turner kind of book! The Opportunity That’s what the entire book is built on –…