I’m obsessed with this…and you should be, too!

I’m going to name brave leaders and I don’t want you to agree with me or try and fight me from some political position – that’s not the point of my post. (I’m a lover not a fighter, anyway.) You’ll see very quickly what I’m talking about: Sir Richard Charles Nicholas Branson (or just Richard…

Who’s sick of hearing the word “innovation” yet?

There are few words in financial services like “innovation” to make the majority of us cringe. And guess what? We all better get over ourselves – and quickly – because if you’re not embracing this word, you’re likely adding paper to your fax machine, picking up a movie at Blockbuster on the way home, and…

What does leadership in 2017 look like?

Quite possibly one of the number one comments I hear from financial service professionals today is, “I’ve been doing my business for blah-blah years and I find social media doesn’t make any difference.” I nod my head and say, “Keep doing what you’ve been doing then” and go about my business, but we all know…

Relevance and the bottom-line

I had some interesting conversations this past month about ROI. Working in the FinServ market, you will never escape the return on investment conversation regardless of the topic at hand. As a marketer, I’m always open to having these discussions and quite often take away new ways to think about the world we must market…