This was such a quick and easy read, it’s almost a shame if you’ve missed it. At just 76 very short pages, the infamous Ken Blanchard pairs up wih Barbara Glanz to talk about the real differentiator in any business today – service.
Tweet it out: “The real competitive edge you have today is how you treat your customers.”
Many of you have heard the story of Johnny the Bagger. I’m not going to spoil the story (read it!) but in the end, the only way you change anything today is service. It’s truly the bottom-line.
Great service:
- Inspires stories
- Uses outside-the-box thinking
- Is a choice you make to give it…or not
- Requires vision
- Surprises others
- Can be done by anyone regardless of position
- Goes the extra mile
- Brings clients back
- Comes from the heart
I highly recommend you pick up a copy (and one for every person in your company). Have a company meeting and discuss the principles of the story and the book. You will NOT be disappointed, I assure you!
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